How do you top a success?
Annual report for Stångåstaden 2017
The assignment
Copy
Layout
Production
The last time Byn did Stångåstaden’s annual report, it won both gold in the Swedish Design Prize and a nomination in the Publishing Prize. So how do you top a success? Well, by working for an even sharper combination of smart design and accessibility.
In terms of design, we based our work on the 2016 annual report, but refined the typography and further refined the layout with a focus on accessibility and clarity.
The creation was a wonderful printing challenge:
- A tactile cover with partial varnish and silver foiling, inspired by Stångåstaden’s stylish designer townhouses in Vallastaden.
- A map fold-out showing where Stångåstaden’s properties are located.
- A sustainability report in a slightly smaller format, printed on felt-tip paper.
